The passion that ignited within the founder to create Art Battalion came from seeing the state of the art industries in Malaysia. Compared to some other countries, art is not economically viable.

Many, if not most of the art graduates from local universities are undergoing frictional unemployment. Many are conditioned to think that any work of art they make are masterpieces and will sell at a high rate, hoping to make a living out of it. But truth is often bitter, and in reality, it’s not that simple. Worse still, there are those that can barely sell their art or could not sell their artwork at all. They end up working in completely different industries, unrelated to art, passionless and wasting their art certificates. Art Battalion was created to help such artists by offering them a chance to earn comfortable incomes as they learn and grow within the art industry, training then in entrepreneurial skills and equipping them for business. Simultaneously, as we harness their skills and develop them as artists, we shape the art industry around us to create a thriving environment for artisans and creatives.